the UK marketplace for company sales

Salesforce native sales performance applications

£0.5m to £1m
Miscellaneous, Technology
UK Wide, Outside UK
01 March 2021

Business description

The company is an independent software vendor (ISV) which develops and markets a comprehensive range of sales performance applications, encompassing relationship mapping, account development and deal management solutions.

The business focuses solely on the Salesforce market, delivering Salesforce native applications within the Salesforce ecosystem. Salesforce is the world’s leading and fastest growing CRM solution, with over 150,000 clients generating revenues of $20bn. The company is a key Salesforce ISV partner. 

The company has experienced significant growth since its foundation, with the strength of its products and established client relationships ensuring the sustained success of the business.

Our clients are now offering the business for sale to facilitate their retirement plans. 

Offers invited.


  • Highly regarded SaaS software business operating for over 13 years.
  • Offers Salesforce natively developed applications, listed on the Salesforce AppExchange, and is a fully accredited Salesforce ISV partner, with consistent five-star ratings across all products. 
  • Retains over 100 active clients, who provide reliable annual recurring revenue. 
  • Operates on a global basis. 
  • Ideal complementary acquisition for similar organisations looking to broaden or strengthen their solution portfolio.


Turnover (£'000) Adjusted EBITDA (£'000)
2018 (Actual) 866 348
2019 (Actual) 957 467
2020 (Actual) 869 455
  • Generated a YE20 turnover of £869k.
  • Achieved an adjusted EBIT of £456k during the same year. 
  • Shareholder funds at £593k as of YE20.

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