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Multi-activity outdoor apparel and equipment company

Reference
S13113
Turnover
£10m to £25m
Sector(s)
Retail & wholesale
Region(s)
UK Wide
Added
01 December 2025

Business description

Direct to consumer model with omnichannel operations, being digital first and complimented by multiple experiential stores across the UK. Targeting the outdoor enthusiast with well designed, innovative and technical products across three distinctive brands. A strong offering of over 750 products serving run, hike, climb, camp, swim, paddle, and bike. The Company benefits from a loyal and engaged customer base and is a recognised sustainability leader with a 122.6 B Corp score.

The Company has dealt with recent trading headwinds; however, it is expected to deliver FY26 revenue and EBITDA of £17.9m and £1.0m respectively (Oct Y/E). There is a clear sales and cost improvement-based growth plan, with acceleration opportunities through international scaling and strategic bolt-on acquisitions.

Opportunity to acquire an established UK operator, led by a highly experienced and motivated management team that has identified areas that the business can boost top-line growth while increasing its profit margin through cost efficiency measures.

Indicative offers are invited by 19 December 2025.

Highlights


  • UK-based outdoor apparel brand owner & retailer of multi-activity outdoor apparel.
  • Recognised market leader in sustainability, community engagement and a charitable ethos as part of the Company’s identity and vision.
  • Long standing customer base and established seamless stock flow supplier partnerships.
  • FY26 revenue c.£17.9m, EBITDA c.£1.0m. FY25 revenue c.£16.3m, EBITDA c.(£0.1m), 11 months of actuals and 1 month for forecast data.

Opportunities

Prospective purchasers

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