Established in the 2000s, the company is an omnichannel retailer of high-end heating appliances, operating primarily through e-commerce channels with a complementary high street presence in the South East of England. With an industry-leading online presence, the company offers a curated selection of wood, multifuel, gas, and electric stoves and fires from renowned brands.
Their business model centres on direct-to-consumer sales nationwide, with the majority of (~90%) sales taking place through their search engine optimised e-commerce platform. A small percentage (~5%) of sales come from trade clients. They also offer installation services locally throughout London and Essex via their Hetas- and Gas Safe-qualified partner.
Specialising in the wood and multifuel appliance segment, the company's core strength lies in its in-depth product knowledge and ability to provide expert advice on appliance selection and installation. Other key differentiators include coveted dealerships with leading manufacturers and a best-in-class e-commerce website with advanced back-end functionality (including integration with Amazon and eBay).
With a history of strong revenue generation, there is ample scope for growth. Diversification and expansion efforts are already underway with the recent introduction of outdoor heating appliances and plans to introduce nationwide installations.
| Turnover (£'000) | Adjusted EBITDA (£'000) | |
|---|---|---|
| 2024 (Actual) | 1,330,880 | 24,555 |
| 2025 (Actual) | 1,089,380 | -48,793 |
| 2026 (Actual) | 1,301,730 | 92,015 |
Family commitments.
All opportunities on this website have been posted by advisers, or occasionally by company owners. Deal Opportunities Limited is not acting on any of these opportunities.
All the information available to us for this opportunity is shown above. We do not have any additional information.
Please contact the person responsible for this opportunity in order to request further information, or to express an interest in it.
You are not currently logged in to the site. If you are a regular user, please log in before requesting contact details.
Register Log in now Get their contact details without logging in
Rustic Farm Retreat in Northern England for Weddings, Stays & Experiences
Commercial Cleaning, Gardening and Landscaping
East Midlands Architect with Blue-Chip Clients
Industrial & Commercial Flooring.
Specialises in the delivery of turnkey design and build projects, with a focus on high-end residential construction projects, including basement
developments, across London.
At the forefront of cause relation, corporate and social responsibility, sustainability and purpose, facilitating partnerships between the world’s leading brands, retailers, charities and rights holders.
A manufacturer of high-performance coatings and world-class synthetics for the print market, catering to the commercial print and industrial sectors.
Project Ammit is a leading full-service law firm providing expert legal advice to commercial and private clients throughout the UK.
A provider of comprehensive vehicle recovery and roadside assistance services, predominantly working with clients across the West Midlands
and offering nationwide coverage.